Do you believe your Business is “In the Tank” because of the Economy?

If that’s what you believe – you’re right and it’s not going to change.

On the other hand, maybe you can make it change, if you really believe you can!

Hold on!

This is not another article on the “Power of Positive Thinking”.

This is about making Money.
Everyone in business thinks about money. If you aren’t doing well financially today, it is NOT caused by a lack of opportunity. No matter what the media is saying, there are massive opportunities to reinvent yourself and your business to be profitable today. Yes, this means you might have to change directions, but so what? That is what smart people do! Life changes, businesses change, and trends change, but there are always new opportunities to capitalize on if you are in the right state of mind.

Here are some thoughts worth reading from Lee Milteer, a Business Coach who has helped thousands of small business owners get back on track to making money, regardless of the “tough economy.”

It’s time to create goals and plans that allow you to move past any current overwhelming circumstance and make a firm decision to do what it takes to create the reality of the business that you want and deserve.

Focus on Wealth
Understand that creating wealth has more to do with your internal decisions, external knowledge, and actions, than with the state of the economy. You must rise above the popular belief that it is necessary to be affected by the economy. Abundance is a mindset, not an external condition that controls your success. There are no limits to what you can create because you have unlimited resources around you.

Right now, due to the way the media screams at you daily about the insane economy, you need “prosperity consciousness” in your life. Increasing this level of awareness enables you to create more self-confidence, self-trust, and self-esteem to build exactly what you want. These new empowering traits will help you generate and create financial security because of the actions you take. The more you believe in yourself, the more confidence you will have to pull the trigger on important projects and take educated risks in your marketing!

Ralph Waldo Emerson described prosperity as the law of compensation whereby like attracts like. Now is the time to reprogram yourself for what you want. Create goals that support the future you really want, not what you think you can have.

Focus on what you want to create, not what you don’t want to create. You receive exactly what you focus on. Poverty thinking brings poverty. Wealth thinking brings wealth. Grudges bring deathly poison to any business. Ask yourself: What am I focusing on right now? Is it positive or negative? The more positive you are in your attitude and your actions, the more abundance you will have in your life.

Be Creative
Acknowledge that people are still spending money on things they want and need. To grow in your current environment, be creative. Give your customers what they’re asking for.

If you have not asked the people who you want to do business with, what they want, it’s time to do so! You might want to send out a survey to your current customers and ASK them what they like, don’t like, and what they need. Even better, pick up the phone and talk to them in person.

Get outside of your comfort zone and think about what you can do to be proactive about creating more positive cash flow. Ask yourself WHO in your life can give you suggestions to improve your bottom line. Enlist the knowledge, skills, intuition, and experience of others who can help you and stop trying to do it all alone.

George Gonzo
info@gonzomarketing.ca
403-932-7746